Fire Safety First Logo Design | 2022
Client: Fire Safety First located in Aberdeen, SD
Design Problem: Due to the lack of general knowledge about fire extinguisher inspection services, including a fire extinguisher icon in the logo was necessary.
![](https://cdn.myportfolio.com/35d513c3-2d34-47c8-bd56-f7a383e2f801/31adc125-eec3-4bc1-9b51-fa941e574d12_rw_1920.png?h=5a057dc613825dd469a4631c399cee3a)
Deliverables
Logo & Visual Identity System
Business Card Design
Website
Programs
Adobe Illustrator
Wix
Adobe Photoshop
Design Concepts
- The client provided input and feedback on the designs to ensure the design met their needs and intended audience.
- A mature red was chosen to create association with fire and a sense of urgency. The typeface was chosen to visually balance out the solid icon, while being expressive.
- Multi-page website design for Fire Safety First was created using Wix as a template.
- Images/video of fire extinguishers and business owners are my own. Client was involved in the layout and provided the necessary information for the website.
View the full website here:
![](https://cdn.myportfolio.com/35d513c3-2d34-47c8-bd56-f7a383e2f801/13ec1f92-e7e4-4dc2-9f2b-876f2bc574ee_rw_1920.jpg?h=a85e895a3d56f5deac480bcb92854f33)
![](https://cdn.myportfolio.com/35d513c3-2d34-47c8-bd56-f7a383e2f801/9afafff7-4a03-4da0-8bef-eed629a9d20f_rw_1920.png?h=bcf17a0db1896479e6cef5bb6fd1d0c3)
Screenshot of the redesigned Fire Safety First website.
To view the full website, visit the active link above.
![](https://cdn.myportfolio.com/35d513c3-2d34-47c8-bd56-f7a383e2f801/aac4fb63-01e5-4f02-a983-324f2caaec24_rw_1920.jpg?h=4d423b43d63291cb8cc3abc2304ef69e)
![](https://cdn.myportfolio.com/35d513c3-2d34-47c8-bd56-f7a383e2f801/d1679939-65cf-41cc-9932-88e0e9680891_rw_3840.jpg?h=993c990781eb35a45b5f11418304dc07)
![](https://cdn.myportfolio.com/35d513c3-2d34-47c8-bd56-f7a383e2f801/1ca6df35-a480-4574-8e1c-dd61d44646c2_rw_1920.jpg?h=09fd35a9fe4c4baf6b29557a33a5dee2)
Fire Safety First branding applied to the inspection tags that are attached to every fire extinguisher upon inspection.
![](https://cdn.myportfolio.com/35d513c3-2d34-47c8-bd56-f7a383e2f801/e8c2c412-cefc-46fe-82b5-308a12586898_rw_3840.jpg?h=6c3d0d2410aa5c29776addbe472f0167)
![](https://cdn.myportfolio.com/35d513c3-2d34-47c8-bd56-f7a383e2f801/08bca1e6-7f30-4626-be1b-48facbfc47a8_rw_1920.jpg?h=c68f91dd549799c5973c3153cd086e11)
Projected Fire Safety First logo onto two walls in the business location.
![](https://cdn.myportfolio.com/35d513c3-2d34-47c8-bd56-f7a383e2f801/42caccbb-af47-46c1-94f5-bcf559422419_rw_1920.jpg?h=5cb714657857be9a5b09d580ecfac0a6)
Process photo of hand painting logo after tracing the design onto the wall.
![](https://cdn.myportfolio.com/35d513c3-2d34-47c8-bd56-f7a383e2f801/a68f6d96-e933-4d82-91f8-a65602b9e83e_rw_1920.jpg?h=487ad9f20a24341ef98b1549b89bdb5f)
Completed logo on the interior wall of the business location. Painting the logos on the inside of the business was to further emphasize brand recognition and overall consistency.
![](https://cdn.myportfolio.com/35d513c3-2d34-47c8-bd56-f7a383e2f801/da745fcd-9c17-4eff-b4af-1a02124e937f_rw_3840.jpg?h=d0d884d1be88a0d8d7851c76c7c06f5f)